It’s been four years since The Decorologist dug deep into the male psyche attempting to figure out Why Men Fear Painting Wood? I don’t think mens’ attitudes about painting wood have changed since then. Every day Hirshfield’s sales people hear, “my husband doesn’t like painted wood,” or “why did we put in oak trim if...Read More

  According to the calendar spring is here. Hard to tell with all the snow still on the ground, but the 2014 Bachman’s Spring Ideas House can give you a much-needed color fix. “Aegean Oasis” will provide the antidote to Minnesota’s long winter by allowing visitors to bask in the sophisticated blues, greens, and diverse patterns...Read More

March Madness College basketball fans love their teams, and March Madness can get intense. A friend of mine scheduled surgery at its onset so he could recover while watching the games. I read an article claiming that lost worker productivity costs companies $1.7 billion during March Madness—although that statistic’s validity has been debated. Either way,...Read More

Kate from Censational Girl posted a long-awaited piece on rooms with wood trim and what to do with them when it comes to paint colors. White trim has been so popular as of late, it feels like wood trim is considered out of favor in the decorating world. Painted or stained trim? Surround yourself with what...Read More

Benjamin Moore is seeing a shift away from gray to pastels and in a response, introduced a palette of 23 colors called The “New” Neutral Palette. These colors can be described as “…colors that can make a room happy…to lift the spirit…a lighter touch” “This palette is a reaction to all the color cues that we have noticed...Read More

  Thank you, Thibaut Wallcovering for bringing us back. Back into the world of color with the new Graphic Resource Collection and out of our winter wonderland of white. Graphic Resource got it right with great patterns and equally appealing colors. A little something for everyone. Introducing the shape of things to come. Graphic Resource...Read More

 I’d like to introduce Hirshfield’s best-selling paint colors 2014. Hirshfield’s customers are still loving their neutrals. Not an Emerald Green in the bunch AND seven paint colors from 2010 are best-sellers in 2014. Still the mid-tone neutrals but going pastel. With the popularity of gray, our customers are gravitating towards warm and cozy grays that...Read More

We love seeing what projects our customers are working on and if we’re lucky they’ll remember to send us a photo or two. Enjoy these photos taken by “everyday people” sans stylists and expensive cameras. A customer from our Edina store purchased 16 empty paint cans. Inquiring minds wanted to know what he was working...Read More

“Still The One” We’ve been together since way back when Sometimes I never want to see you again But I want you to know After all these years You’re still the one…  I feel the lyrics from this 70’s song describes the relationship H’s employees have with 3am Latte. Or maybe I’m projecting? I sent...Read More

Founded in 1909 in High Point, N.C., the High Point Market was formed to provide the region’s furniture makers and retailers a convenient venue to conduct business and discuss design trends. It’s where the who’s-who of the design industry meet, mingle and shop! Kim Palmer, Star Tribune’s lifestyle reporter and editor, interviewed Kathy Basil, Hirshfield’s...Read More