The most-searched-for color on the Hirshfield’s blog is the Benjamin Moore color revere pewter HC-172. Which makes perfect sense, because that is the most-searched-for color on Benjamin Moore’s site. What makes it so popular?

A light gray with warm undertones, revere pewter (HC-172) is a great transitional color that works equally well on walls, ceilings, and trim from room to room. Described as the perfect “whole-house color,” this classic neutral is perfect for an open floor plan.

Dark enough to contrast nicely with whites and off-whites, but not so dramatic as to compete with bold colors, it can ground and balance a room with colorful décor, or create a serene vibe when paired with pale hues and other neutrals.

It feels like the color gray has had an amazingly long run in popularity. Hirshfield’s first post on gray was done in the spring of 2009, and back then it had already been popping up on design blogs since 2008. From what I’ve been seeing, grays are still best sellers, but are warming up. “I can’t tell, is that a gray or a taupe?” Good old chameleon colors.

Two years, a Rosevillle customer used revere pewter in her lower level remodel, and with her lighting she said it took on a green undertone. It’s perfect for her space and her lower level looks fantastic. Kathy Basil (Hirshfield’s Design Studio) has found when there is a lot of natural light in a room revere pewter sometimes gets too purple. She said the Hirshfield’s paint color Oak Tone 0217 is actually a better color than Revere Pewter. It just works well in many different color scenarios. Read it and weep, Benjamin Moore.

If you think revere pewter is the color for your room, step over to the Hirshfield’s chip rack and pull a sample of Hirshfield’s oak tone 0217. Remember we sell pints and quarts so you can test drive your paint colors before you purchase paint for your entire room. You don’t have time to hide all those gallons of the wrong paint color (in the trunk of your car) and start all over. True story.

Happy Painting!