Stan’s photo looks particularly good because he let me use some of his equipment; Stan is a freelance photographer and was returning from a job when he stopped by to have his photo taken. Hence, his knowledge of gray.Read More

More than two thousand entries were submitted to the judging panel headed by Pat Verlodt of the Color Marketing Group. Of those, only twelve could be chosen by the judging panel because they “captured the essence and personality of that color, demonstrated imagination and deserved to become the permanent color name in the Hirshfield’s 2010...Read More

Two homes…One ticket… The Edgewater project Located in the northeast corner of Lake Calhoun, is the first ASID Showcase Home condo. The Edgewater is a 22-unit luxury condominium building. The Showcase condo is  2,230 sf  of luxury living. Approximately six blocks away is the LAKE OF THE ISLES HOME, owned by Dan Buettner, author of...Read More

Many of you are wondering about the results of Hirshfield’s NAME THAT COLOR CONTEST. Rightfully so. After all, we said we’d announce the winners in early April. Quite literally, we were overwhelmed by the number of you who submitted color names and descriptions. As the one responsible for assembling the data to forward on to...Read More