Guided by customer feedback, Benjamin Moore has introduced a revamped Favorites color tool to replace the existing color card and fan deck. This user-friendly, accordion-style brochure includes a refreshed and expanded palette of 110 colors–hand picked by Benjamin Moore color experts for versatility, timeless appeal and applicable for interior and exterior applications.

The palette ranges from neutrals to the deep and dramatic—including popular off-white hues perfect for trim, ceilings and interior doors. Colors featured in the accordion are arranged to create pleasing color combinations by pairing lighter tones, transitioning to midtone hues suited for interior walls and finishing with the bold accent colors at the bottom of the card. The redesigned Favorites color card aims to make color selection simpler and more intuitive for consumers.

Interested? This link will take you to a digital brochure or stop by your local Hirshfield’s and pick up your Favorites Color card-there’s no charge.

Elevate your mood with a fresh coat of paint! It works.