Color & Inspiration — Understanding Color

How to Use Color Effectively

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Living Rooms

The living room is designed for friends and family to gather and spend time. For this public space, the best paint color is one that fits the mood or atmosphere you want to create.

The main living area of your house is where you establish your signature style. Relaxed and casual? Modern and polished? Steeped in comforting tradition? No matter what your look, the perfect paint color will underscore it. Pick from our extensive palette of user-friendly Aura® paints. For help in choosing the best colors for your living room, check out designer-selected color combinations for one that fits your decorating personality. 
courtesy of Benjamin Moore Paints

Shifting into Neutral

Neutral colors are natural color choices for a living area. Often living rooms and family rooms are open to other areas of the house so a great neutral can enable the use of color in adjoining spaces. Picking the best neutral paint color is a matter of style: warm shades tend to be inviting and cozy while hues with cool undertones have a chic, modern vibe. And don’t consider white a color cop-out—selecting from the vast variety of white hues creates a blank canvas for favorite art and furnishings.

COLORS SHOWN
Walls: Benjamin Moore Aura Satin OC-11 Clay Beige

 

living room shifting into neutrals how to use color
Benjamin Moore OC-11 Clay Beige
Benjamin Moore OC-11 Clay Beige

A Case for Color

If most of the big-ticket elements in your living area are neutral—carpet, flooring and fabrics—the right paint color can add dimension and interest. Deciding on the best color for your home? Visit an independent Benjamin Moore retailer for a pint sample to see how the color looks throughout the day.

COLORS SHOWN
Walls: Benjamin Moore Aura Matte AF-650 Caponata
Trim: Benjamin Moore Advance Satin OC-65 Chantilly Lace

 

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af-650 caponata how to use color benjamin moore
Benjamin Moore AF-650 Caponata
Benjamin Moore OC-65 Chantilly Lace
Benjamin Moore OC-65 Chantilly Lace

Beyond the Pale

When you want to add design drama with bold color but don’t want the hue to overpower your space, paint an accent wall. Choose a wall in the room that makes sense as a focal point, such a fireplace wall. Select a color that can be tied to the overall space with fabrics, area rugs, and accessories. The remaining walls can be painted in a lighter version of the accent color, or select a neutral with an undertone that complements the accent wall.

COLORS SHOWN
Fireplace Wall: Benjamin Moore Aura Matte AF-180 Weng
Side Wall: Benjamin Moore Aura Matte OC-24 Wind’s Breath
Trim: Benjamin Moore Advance Semi-Gloss 2125-70 Wedding Veil
Ceiling: Benjamin Moore Waterborne Ceiling Paint 2125-70 Wedding Veil

 

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Benjamin Moore AF-180 Wenge
Benjamin Moore AF-180 Wenge
Benjamin Moore OC-24 Wind's Breath
Benjamin Moore OC-24 Wind's Breath
Benjamin Moore 2125-70 Wedding Veil
Benjamin Moore 2125-70 Wedding Veil

See the Light

The amount of light your living room gets impacts color. A room flooded with sunlight can handle more saturated color, but pale shades tend to get washed out. For help in picking the most comfortable color, take your room’s temperature. Cool color counters strong sunlight, but north-facing rooms get cozier wrapped in a warm color. Choose Benjamin Moore Aura® paint in a matte finish to ease the reflections in a room with strong natural light, or for a soft effect in rooms where natural light is minimal.

COLORS SHOWN
Walls: Benjamin Moore ben Interior Eggshell HC-143 Wythe Blue
Table: Benjamin Moore Advance Semi-Gloss 2090-30 Terra Cotta Tile
Trim: Benjamin Moore Advance Semi-Gloss 2131-70 Gray Sky

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hc-143 wythe blue how to use color effectively
Benjamin Moore HC-143 Wythe Blue
Benjamin Moore 2090-30 Terra Cotta Tile
Benjamin Moore 2090-30 Terra Cotta Tile
Benjamin Moore 2131-70 Gray Sky
Benjamin Moore 2131-70 Gray Sky

Benjamin Moore products used on this page

ben-moore-advance-semi-gloss

ADVANCE Interior Paint- Semi Gloss

  • Exceptional application and feel
  • Outstanding coverage and hide
  • Cures to a hard, furniture-quality finish
  • Tinted with Benjamin Moore’s proprietary waterborne colorants
  • Low VOC even after tinting
  • Available in over 3,500 colors
BM Ben

ben Interior Paint- Eggshell

  • Formulated for an easy painting experience
  • Delivers a smooth finish with great touch-up characteristics
  • Attractive eggshell finish that is durable
  • Spatter resistant with easy clean-up
  • Zero VOC, low odor
  • Paint and primer together
  • Available in thousands of colors
Aura ® Interior Paint

Aura Interior Paint- Matte

  • Proprietary Color Lock® technology for richer colors that stay true over time
  • Rich, thick paint that provides a beautiful finish
  • Outstanding durability
  • Stands up to repeated washing with no color rub-off
  • Extreme hide and coverage for fewer coats
  • Mildew resistant
  • Paint and primer together
  • Seamless touch-ups
  • Zero VOC, low odor