Okay. We all got 'em
We just want less.

Introducing interior latex paints from Hirshfield's with Microban® antimicrobial product protection.
Fight bacteria, mold and mildew that cause stains and odors with Microban® antimicrobial product protection. Now you can have peace of mind knowing that walls of your home are protected from damaging microbes, such as bacteria, mold and mildew that cause stains, odors and deterioration of the dried paint film. Microban® protection is built in during the manufacturing process to provide durable antimicrobial protection for the useful life of the paint film. Microban® antimicrobial protection keeps your painted surfaces cleaner, fresher and more beautiful. Hirshfield's Paints with Microban® protection are ideal for commercial and institutional applications as well, including Hospitals, Nursing Homes, Day Care Facilities, Doctor's Offices and more.
Hirshfield's Platinum Ceramic Interior Paints with Microban® antimicrobial protection feature a durable Matte flat finish with the durability of higher sheen paints. Also available in Eggshell and Satin.

How does Microban® protection work?

View Microban® protection test results in paints

Microban® Web Site

Ceramic Stain-Release Technolgy

Platinum Ceramic™ Matte, Platinum Ceramic™ Eggshell and Platinum Ceramic™ Satin

Data Sheets

(some facts from the Microban website)

Microban® Protection at Work

These two sections of plastic have been placed in a petri dish containing bacteria that can cause stains, odors and product deterioration. One plastic sample contains Microban® protection the other plastic sample does not:

An absence of bacteria on and around the plastic sample shown above demonstrates the effectiveness of
Microban® technology.

This section of plastic does not contain Microban® protection. Hence, the bacteria grow on and around this sample as shown above.

The data are presented solely to substantiate the antimicrobial efficacy of Microban® product protection for non-public health applications

Microban® protection is the global leader in antimicrobial protection that is built into products. From cutting boards to humidifiers, bathtubs to carpeting, socks to caulking, built-in Microban® protection is your promise of antimicrobial action that keeps products cleaner and fresher between cleanings, for the life of the product.

The Microban® brand promise is continuous, durable and effective antimicrobial product protection built-in during the manufacturing process to last for the useful life of the product.

Look for the Microban® protection label. It is the mark of built-in antimicrobial quality and safety that is verified by testing laboratories. You can be confident that the Microban® brand is always working as your partner in the fight for cleanliness.

How does Microban® protection work? Microban® protection is built into products during manufacture. It will not wash or wear out and is designed to last for the useful lifetime of the product. Once built-in, Microban® active ingredients begin to neutralize the ability of microbes to function, grow and reproduce.

Is Microban® anti-microbial protection safe? Yes. The active ingredients in products carrying the Microban® brand label have undergone extensive laboratory testing and have been proven safe.
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Microban® Antimicrobial Protection and Paint
The paint samples shown in the two panels below were innoculated with stain- and odor-causing mold and allowed to remain undisturbed in their petri dishes for seven days.


The untreated paint sample to the left shows considerable growth on the dried paint film after seven days.


The paint sample to the left represents results achieved using Hirshfield's Platinum Ceramic with Microban® antimicrobial product protection. Little or no contamination present after seven days.

NOTE: Existing mold and mildew conditions must be corrected before using this product.
MICROBAN is a registered trademark of the Microban Products Company.

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